About us
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Together we can design, create, develop and support you with your initiatives. We listen to your needs. We provide a full range of digital services, take into account technical requirements and your unique business goals, we create and design a product from the different user’s point of view.
Our work is built on the Agile principles, so you can count on clear deadlines and a sustainable budget. You can always analyse and control the processes, also you can entrust it to us. We, in turn, will be happy to entrust you with our ideas and professionalism.
We don’t just create logos and branding, we help our clients create compelling and effective business tools. Branding should be simple, relevant, functional and aesthetic.The starting point of any project is research.
We always conduct an analysis: we study the market, the brand’s competitors, their logos and identity, we study modern visual trends in relation to the current project. We pay special attention to the analysis of the company itself, its positioning, mission, values, goals and priorities. Target audience research is also crucial: a brand must speak the same language with its users and find an emotional key to them.
The next stage is the development of the concept, which can be conventionally divided into two elements: the intellectual part and the visualization of the idea. This is the most difficult and responsible stage of creation, our main task is to create a brand image – first in the form of a verbal description, then in the form of associations and, finally, in the form of visual images.
Then we use the best versions of the concept to create sketches.
Next, we reproduce the selected sketches in digital format. We add details, different color solutions and elements. A harmonious combination of graphics and visual constants united by a common philosophy, concept and style.
The approved version is rendered in different formats for different media. If necessary, different versions of the logo are made: full-color, monochrome, black and white. The finished logo will become an important basis of the corporate style of the company.Next, we move on to creating a corporate style, which is one of the main tools for building a brand.
This system is the basis of brand visualization. It is the corporate style that allows a number of graphic signs and forms to form a single, integral image that will retain its stylistic unity and character.
In order for the client to remember and easily distinguish your company or product from others, he needs visual contacts with the brand symbols of the product. We solve this task with the help of creating a corporate style, which presents a single visual idea of the brand in different forms of elements – on business cards, letterheads, envelopes, posters. It is not enough to develop an effective corporate style – it is important to use it correctly. To do this, we create a complete summary of rules and recommendations for the use of corporate style with a description of the features of the brand and its essence – a brand book.
We will help you develop an effective visual strategy, find your individuality, stand out from your competitors, and create effective communication with your audience.
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